Michael McRay

Narrative intelligence for leaders, teams,
& the stories shaping their work

“One of Nashville’s leading story experts

- TEDX

Michael McRay headshot — storytelling expert, narrative intelligence trainer, and keynote speaker based in Nashville

“michael mcray is ONE OF THE BEST STORYTELLING minds IN THE BUSINESS.”

— David Hutchens, internationally-regarded storytelling trainer
(NASA, Cisco, L'Oréal, Walmart)

Michael McRay is a Nashville-based storytelling facilitator, narrative intelligence trainer, experiential coach, and keynote speaker. He helps leaders and teams communicate with clarity, build cultures of trust, and reckon with the stories shaping their work—so they can lead, sell, and change with greater impact.

Michael’s work has drawn clients like NASA, TEDx, Cisco, Accenture, Cigna, Pernod Ricard, WD-40, and the UK's Merlin Entertainments. He holds a master's in conflict resolution from Trinity College Dublin's Belfast campus and an executive certification in Public Narrative from Harvard's Kennedy School.

Michael is the founder of Becoming Restoried, a life-story coaching practice; the founding host of Tenx9 Nashville, where he has curated more than 1,200 true personal stories over 12+ years; and the designer and lead trainer for the Certifications in Applied Narrative Intelligence and Experiential Narrative Practice through the Istoria Institute.

He is the award-winning author of I Am Not Your Enemy and The Wild Way: Navigating the Space Between the Old Story and the New (October 2025), receiving praise from Archbishop Desmond Tutu, Ishmael Beah, Colum McCann, Michelle Alexander, and Pádraig Ó Tuama.

He lives in Nashville with his 6-year-old son.

Michael’s work has been brought to:

where to start?

Michael McRay speaking at Poetics Forum, hosted by Istoria Collective

“I get the privilege of curating one of the world’s premier gatherings for storytellers. After over 10 years of events and 100+ speakers,
Michael remains one of our top-rated and most-loved speakers.

That’s why we have continued to partner with him not only as a speaker, but as a go-to coach for our community.

He’s quite simply one of the best there is.”

— Harris III
Founder of Istoria Collective, Creator of STORY Gatherings

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Michael McRay keynote for STORY Gathering of creatives and leaders

For event planners

For conference organizers, association programmers, and corporate event planners filling a stage or a room.

You don't just need another motivational speaker.

You need someone who'll make your audience feel something real, give them something usable, and make you look great for booking them.

Michael delivers keynotes, breakout sessions, and speaker prep that work just as well in a corporate ballroom as in a conference of educators or association of mission-driven leaders. He customizes every engagement to your theme, your audience, and the moment your organization is in.

ENGAGING KEYNOTES

Signature talks and most-requested topics on storytelling, narrative intelligence, leadership communication, and navigating change. Customized for your audience.

INTERACTIVE STORYTELLING EXPERIENCES

Story circles, audience-connection sessions, guided reflection, and curated storytelling showcases. For when you want a session that feels alive in the room — not another lecture. Michael customizes the experience to your audience and outcomes.

workshop &
breakout sessions

Interactive 60-, 90-, or 120-minute sessions for conference programming. Storytelling for leadership, communication, culture, and change. Options available for teaching workshops, or highly-customizable experientials.

author talks

Book-tied keynotes drawn from The Wild Way (2025) and I Am Not Your Enemy (2020 American Book Fest Best Book Award in Social Change). Ideal for conferences with a literary, leadership, or peacebuilding theme.

STORY COACHING FOR SPEAKERS

Prep your TEDx-style speakers, executive presenters, or featured storytellers ahead of your event.

Whether your event includes employee speakers, leadership presentations, or a curated storytelling showcase, Michael coaches on story selection, structure, emotional integrity, and stage delivery—so your people walk on stage courageously, ready to wow.

KEYNOTE + WORKSHOP COMBINATIONS

The highest-ROI format. Open with a keynote that moves the whole room, then deepen the work with selected leaders, teams, or VIPs in a workshop or coaching session.

Carrie and Josh were absolutely fantastic. Their stories really moved people and energized the audience and their stage presence was spot on. Thank you for all the work you put into their talks. It really shows.
— Emilia A., Senior Director of Programs, National Association of Independent Schools (used with permission from personal email)

Have an event in mind?

Tell Michael the date, audience, and what you're trying to make happen — he'll respond within 24 hours.

Michael McRay storytelling for leaders and teams photo

For leaders & teams

For CEOs, founders, heads of people, L&D leaders, and executive teams investing in how their people communicate, lead, and change together.

Most communication problems aren't simply communication problems — they're narrative problems.

The story your team is telling itself about the work, the change, the strategy, or each other shapes everything downstream.

Michael helps leaders and teams find the right stories, build the skills to tell them, and reckon with the narratives quietly running the show.

He also creates the conditions for something rarer: teams that actually know each other.

Through guided story practice, his sessions move colleagues past the surface scripts of work into the kind of mutual understanding that makes collaboration, trust, and hard conversations possible. The work is rooted in nearly 15 years of practice across Fortune 500 boardrooms, conflict zones, and peacebuilding circles — and it's designed to stick long after the engagement ends.

workshops & training

Half-day, full-day, and multi-day storytelling and narrative intelligence training for teams, leadership groups, and professional development days. Move past inspiration into real practice with world-class programs like The Storytelling Leader.

Certifications & train-the-trainers

License this work into your organization. Michael is the designer and lead trainer for the Certifications in Applied Narrative Intelligence and Experiential Narrative Practice through the Istoria Institute, as well as the Senior Facilitator of The Storytelling Leader’s Train-the-Trainer program.

LEADERSHIP RETREATS & OFFSITES

Facilitation for executive teams, leadership groups, staff retreats, and strategic offsites. Highly experiential—structured enough to keep things moving, human enough to make space for what actually matters.

executive story/
speaking coaching

Private coaching for a CEO, founder, or senior leader preparing a high-stakes talk, all-hands, board presentation, or investor pitch. Make it land—and sound like you. Focus on telling compelling stories, or on leveling up your public speaking communication as a whole.

MULTI-SESSION SERIES & ONGOING PROGRAMS

For organizations that want narrative intelligence to live beyond a single event. Cohort-based programs delivered over weeks or months, customized to your team's strategic moment.

conflict transformation coaching & facilitation

Specialized facilitation for teams in transition, post-restructure, or in conflict. Drawing on Michael's master's in conflict resolution from Trinity College Dublin's Belfast campus and certification in Conflict Coaching from the Center for Justice and Peacebuilding. Michael provides team workshops on learning to navigate conflict, coaching for leaders facing conflict, and mediation.

curious if this fits your team?

Send Michael a quick note about what your team is navigating — he'll respond within 24 hours.

Michael McRay facilitating a corporate storytelling workshop

“This didn’t feel like training—
it felt like a breakthrough.
Michael doesn’t just teach presentations; he builds real communicators, and the shift in our team’s confidence, clarity, and engagement was immediate and undeniable.

— Laura Lerner
Senior Manager of Trade Advocacy, Pernod Ricard

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Author Michael McRay leading a Becoming Restoried life-story coaching session

For personal growth & healing

For people in transition, reckoning, or quiet rebuilding—who sense their old story isn't working and want to find what's next.

Sometimes the story you've been living—the one about who you are, what you do, what you can or can't do next—stops fitting. Sometimes a loss, a transition, or a long quiet ache makes that obvious.

Michael's life-story work, gathered under his practice of Becoming Restoried, is for anyone walking through that space. It's not therapy. It's not coaching-as-usual.

It's a structured, story-rooted way of metabolizing what's happened, reclaiming agency, and writing the next chapter—with a guide who's done this work in spaces ranging from prisons to peacebuilding circles to private intensives.

solo intensives

One- or two-day, in-person, one-on-one intensive in Nashville. The flagship experience. Designed for someone in a major life inflection—divorce, grief, career change, identity shift, midlife reckoning — who needs deep, focused, personalized work in a short window.

storytelling coaching

Preparing a TEDx talk? Writing a wedding toast or eulogy? Recording a podcast? Telling a story at Tenx9, Moth, or a memoir reading? Michael coaches individuals on personal storytelling—story selection, structure, emotional integrity, and delivery.

Becoming Restoried 12-Week Cohorts

Small-group cohorts that move through the Becoming Restoried arc together over 12 weeks. For people who want their story work to happen in community—alongside others doing the same.

read the wild way

Michael's October 2025 book, The Wild Way: Navigating the Space Between the Old Story and the New, is the entry point for anyone curious about this work.

Becoming restoried private online coaching

Recurring 1:1 coaching sessions with Michael, online. For people who want ongoing support, can't travel to Nashville, or aren't yet ready for the depth of an in-person intensive

Story Train with Michael

Learn Michael’s approach to storywork through the certifications he leads in Applied Narrative Intelligence and Experiential Narrative Practice through the Istoria Institute

You gave me my life back. I have told so many people how wonderful it is to have someone who knows your story—your triumph & despair. I have noticed I walk now with my shoulders pulled back and my head up. You gave me that release. Thank you again from the bottom of my heart!
— Andra B., two-day experiential Becoming Restoried intensive client (used with permission from personal email)

not sure what fits?

Book a free 20-minute exploratory call with Michael. No pressure, no pitch — just a conversation about where you are and whether this work might help.

Michael McRay storytelling keynote speaker and corporate trainer headshot

Big Ideas,
Real Impact.

What You walk away with:

  • Communication that moves people. Frameworks for finding, shaping, and telling the stories that actually land — in meetings, on stages, with customers, with teams.

  • A more honest culture. Tools for surfacing what's true, naming what's hard, and building trust through shared narrative.

  • A new relationship to change. Practices for navigating the space between the old story and the new — personally and organizationally.

  • Skills you can use Monday morning. Not abstract theory. Not whispy inspiration. Real, repeatable practice.

see Michael on stage

A six-and-a-half-minute speaker showcase of Michael’s keynotes —for those who'd rather see it than read about it.

Michael McRay is a Nashville-based storytelling expert, narrative intelligence trainer, and keynote speaker. This six-and-a-half-minute showcase features highlights from his keynotes at STORY Gathering, TEDx Nashville, and corporate stages including NASA, TEDx, Cisco, Accenture, Pernod Ricard, and YPO. Michael's keynotes blend storytelling craft, narrative intelligence, experiential facilitation, and trauma-informed insight into talks that move audiences and stick.

Raise your narrative intelligence with Michael’s email series.

In this three-week email series, Michael shares crucial story learning that will level-up your narrative intelligence, cultivate a story mindset, and increase your potential for impact and influence.

Now available

The Wild Way: Navigating the Space Between the Old Story and the New — book cover by Michael McRay

the wild way

navigating the space between the old story and the new

Past Reviews of Michael’s writing

A muscle, an ache, a practice of asking the troubling questions at the heart of peace.
— Pádraig Ó Tuama, host of Poetry Unbound, author of In the Shelter
Michael McRay gets poignantly to the heart of the matter. Incisive, smart, and acutely necessary for our times.
— Colum McCann, National Book Award-winning author of Let the Great World Spin
Michael McRay portrait — keynote speaker, narrative intelligence trainer, and author
Michael McRay portrait — keynote speaker, narrative intelligence trainer, and author

Book Michael

faq

Michael McRay portrait — storyteller and experiential coach

I help people come alive—in their work, their relationships, and in themselves. The way in is story. The good news is, it's more accessible than you think.

The conversation is just the beginning.

Location: Nashville, Tennessee.